Services
For over 25 years, Flaspöhler Research Group has assisted many of the world's leading companies with their market research needs.
We have experience with a broad variety of interviewing techniques, including:
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In addition to our market research specialties, we are adept in conducting many different types of marketing research, including: Business-to-Consumer research studies, advertising effectiveness, attitude & testing, marketing effectiveness, market segmentation, positioning and more.
We offer state-of-the-art interviewing technologies including dynamic computer-assisted interviewing, as well as professional project management.
Flaspöhler Research Group has in-house expertise to conduct advanced statistical analyses, including multiple regression (driver analysis), cluster analysis, factor analysis, perceptual mapping (multidimensional scaling), structural equation modeling and data mining.